How Popular is the NFL in Mexico in 2025?

How many NFL fans are there in Mexico in 2025?

In Mexico, the NFL is searched 4.1 million times each month. This equates to 25% of searches made for the countries major soccer league, Liga MX (16.6 million). The NFL achieves over the double (x2.27) the searches Formula 1 (1.8 million) does each month.

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How much of The NFL’s Total Fanbase Comes From Mexico?

9% of the NFL’s global traffic comes from Mexico making it the second most popular country for NFL fan traffic in the world.

Which Teams in the NFL have the Most Fans in Mexico?

Kansas City Chiefs are currently (as of October 2025) most popular team in Mexico in terms of search traffic, achieving a 16.4% share of all NFL team searches in the country. They are searched approximately 201,000 times a month, 36,000 more searches than The Dallas Cowboys in second place (who have a 13.5% share of all NFL team searches in Mexico). The San Francisco 49ers are third with a 8.2% share. The Pittsburgh Steelers are fourth with a 6% share and are somwhat of an anomaly, gaining far a greater share of online interest in Mexico than the comparative analysis for other key NFL markets such as the UK, Germany and Brazil,

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Which NFL Team Gets the Least Amount of Online Interest in Mexico?

The Washington Commanders achieve just 0.1% of total searches for NFL teams in Mexico as of October 2025.

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