Rewiring Sport for
AI-era Internet
Home of the Digital Fan Engagement Index™ , used by leading teams, leagues and broadcasters to capture attention in an AI-driven internet.
Hyperset integrates your organisation into a high-authority network of data-led content, turning your players, teams and competitions into acquisition channels.
The Internet Has Changed.
Sport Hasn’t.
AI is replacing search as the gateway to fans
Platforms decide visibility, not just content quality
Most teams capture <1% of player demand
We Don’t Optimise Content.
We Rewire Your Position in the Internet.
1. The Network
- Shared authority across sports ecosystem
- Compounding visibility across AI + search
2. The Index
- Benchmarking fan demand vs capture
- Turns data into narrative + authority
3. The System
- Player-led acquisition strategy
- Evergreen content engine (not campaign spikes)
Latest Insights
Our latest findings on fan engagement trends effecting the world’s sporting teams, leagues and franchises.
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sport, aio, domestic sports fans, fan engagement, fanbase, international fans, MLB, MLS, NBA, NFL, NHL, USAWhich US Sports Teams Have The Biggest Fanbases Worldwide?
The US sports teams with the biggest global fanbases are headed by the Los Angeles Lakers and…
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Digital Fan Index Ranking: Athletics
Overall online engagement rank: #30 Across monthly global searches, site traffic, youtube subscribers, reddit members and instagram…
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Digital Fan Index Ranking: Miami Marlins
Overall online engagement rank: #29 Across monthly global searches, site traffic, youtube subscribers, reddit members and instagram…