Karl-Anthony Towns:
Global Player Interest (GPI): 82.4
GPI uses a combination of player engagement and digital value metrics to measure an overall marketability score out of 100.
NBA Total Engagement Rank: #24
NBA Search Value Rank: #20
Current Team: New York Knicks
Online Search Data:
Global Search Volume: 256700
US Search Volume: 110000
% US audience share: 0.43
YouTube Search Volume: 200000
Total Engagement (inc Instagram): 4,856,700
Value & Monetisation
Search Value: $502,370
Avg CPC: 1.1
Team Impact
Search Volume as % of Team Search Volume: 0.05
Search Volume as % of Team Site Traffic: 0.45
Total Engagement vs Salary Ratio: 0.09
Explore More
New York Knicks Digital Index Rankings
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Hyperset specialises in aggregated analysis of global search demand, social engagement and digital value indicators, all of which are used in assessing online traction of players, teams, leagues and competitions.