High-flying SEO & AIO
services for Hove

Hove businesses trust us to reach more online customers and increase revenue in 2025.

 

 


If your business is looking to gain more traffic in and around Hove, we can help.

 

How your website is being surfaced by Google and AI search engines is changing rapidly. We are expert at helping companies in BN3 and the surrounding areas to grow their web traffic and online customer conversions.

 

 

THE SEO CHECKLIST FOR BUSINESSES IN HOVE

INCLUDING TIPS FOR NON-SEO EXPERTS

 

Is your main issue a lack of traffic, or an inability to convert traffic?

The more common answer to this is ‘we’d like more traffic’ and this is something that can be remedied by targeting topics and questions that your potential customers have. What is most important is to target content about your services and the problems they solve for people. A good way to do this is directly address questions potential customers have. We can help you identify the best topic areas to compete for.

If conversion is your problem, a couple of  initial things can help. Testimonials from past clients and customers in Brighton or Hove is helpful. Also, if you are able, pictures of the team also increase confidence.

 

Do you have a Google Business Profile? Is it claimed and verified?

Many companies we have worked with have a GBP but have not claimed it. not only does this limit your effectiveness for to rank but it poses a security risk as someone can potentiall claim it.

 

Are you recieving and posting regular Google reviews?

If you are able, gather as many reviews as you can. The consistency of these is key in allowing Google to understand you are a trusted and thriving business.

 

Are you responding to Google reviews?

Again, this is an important metric for Google to know how active and engaged your business is – by answering reviews you are more likely to be viewed favourably by search engines.

 

Are you listed in Hove directories?

Anything you can do to be included in local listings helps boost your online authority. both Google and LLMs regard citations from other athorities as a sign of trust.

 

Is your site loading within 3 seconds?

If it is taking longer than this, your site may well be demoted by search engines for poor user experience. The problem may be (particularly for creative sites) heavy video and image files. If this is the case you may find tools such as Cloudflare, TinyJpg and Handbrake useful.

 

Is your mobile experience functional and tidy?

Google measures your site for SEO elements via the mobile experience. This means that even if your priority is desktop usage, a poor mobile UX will negatively effect your site regardless. In your website editor, you should be able to make mobile specific changes.

 

Are you using Google Search Console?

This software is free and as valuable as any other SEO software on the market in terms of understanding how your site performs in search engines. Google analytics will allow you to see the numbers of people coming to your site – GSC will allow you to see what users are searching to reach, or not reach you –  such as ‘hove plumbers’, for example.

 

How many headings do you have on your pages?

It it vital from an SEO standpoint that each page has one main heading which is what the entire page should be about (and nothing else). You can let the search engine know it is the main heading by labelling it as H1. Your subheading (H2s) should directly support the theme/topic that the H1 is focused on.

 

Are all of your pages indexed?

This is a common problem – Google cannot take pages in to consideration for ranking if they are not indexed in the system. Again, GSC (see point above) lets you do this quickly and easily by simply entering the url of the page you want registered.

 

How many pages does your site have?

If you are an SMEin Brighton and Hove and have over 100 pages on your website there is a good chance that you have too many. Search engines do not like duplicated content and they also like clarity, whith pages interlinking and each providing it’s own value. Too many pages often dilute this.

Is custom from the Hove area critical for your ongoing success?

If your business is critically dependant on local trade then local SEO/AIO is likely a good fit for you longer term depending on your answers to the following questions.

If you’d like to discuss with no obligation, please feel free to contact stafan@hypersetgroup.com

 


Why global brands choose our SEO company in Hove

The Hove Advantage

We are perfectly positioned to take advantage of the influx of business activity in the area driven by new technology and working habits.

Innovation & Talent

Hove is full of talent across SEO, digital, commerce and creative sectors, helping us stay at the leading edge of the industry.

Outcomes That Matter

Our work is predicated on measureable results. We produce outcomes that make the difference to your bottom line.

Our home town, Hove

Our location helps us serve businesses in the BN3 postcode with the technical and local expertise needed to improve your visibility online, grow your traffic and increase your sales.

 

Our address is Palmeira Square, Hove:

About Hove

Hove is known as a popular destination for visitors from both the UK and around the world. On the South East coast of England, it is on a direct rail line to Gatwick and London.

There are a plethora of activities and sites that makes it a desireable place to live and visit. Western Road, turning in to Church Road, runs parallel to the coast and through the heart of Hove with a host of cafes, pubs and bars either side such as The Paris House and The Bees Mouth which are both hotspots for live music. For other performances and artisitic ventures, there is also the Old Market Theatre.

Other developments (some opening as recently as late summer 2025) along the Hove coastline have seen new paddle and tennis courts at Hove Beach Park, Yellowave beach volleyball, bike and skate parks and the Hove Lagoon where visitors can learn watersports such as wake-boarding.

airial shot of lagoon with coastline to the left

Hove Lagoon, above

See How We’d Approach Your Challenge

Contact stefan@hypersetgroup.com to arrange a 15 minute brief of what you would like to achieve, with no commitments.

seagull sitting on an iron fence

Ready to gain more traffic and increase sales?

This is how our Hove office deliveres success

To begin with, we will seek to gain an understanding of your business and what is most important to you.

We will dig in to the traffic and technical data of your site and establish the best opportunities to compete for, and win, valuable traffic.

Now is the time to implement what is needed across your site and digital platforms – we can help with this.

Now changes have been pushed we can get real world data back. This will guide us on the iterations that we can make that will provide still more value.

FAQs about SEO & AIO

Is SEO a good strategy for a Hove focused business?

While this can vary to a certain degree based on industry and competion, SEO and perhaps even more so AIO is excellent for local visibility and sales. Local SEO is one of the major routes forward for the search industry now and in the future.

How do your rates compare with other Hove based SEO agencies?

Our rate is highly competitive and we feel offers excellent value within the local Hove SEO market. We are always clear with pricing upfront (no suprises). As an example, we recently (2025) delivered a campaign with excellent results for one local client at £27k – they had previously been quoted £42k by another agency.

Is SEO relevant now with AI search?

SEO is changing fast. While old techniques will not be as effective as they once were, SEO still provides a basis for what is required now.

Are you based in Hove and can you easily travel to our offices?

Yes we are based in Hove and can easily get to your offices if you are based around the area.

What is AIO?

AIO (AI Optimisation) is what traditional SEO is turning in to. This practice makes your content visible to AI search engines and LLMs (Large Language Models) like ChatGPT.

Can I get traffic from AI search engines?

The amount of zero-click searches will no doubt increase (information that does not yield clicks to websites). However, companies who adapt their strategy accordingly can benefit substantially from the new modes of search.

Is it true traffic from LLMs is more valuable than traditional search traffic?

Many studies state that traffic coming from LLMs is over 4 times more valuable than traditional traffic. Our own research signals that LLM traffic is indeed more valuable although this varies by industry.

Why is LLM traffic more valuable than tradtional search traffic?

The main theory behind this is that, due to the conversational nature of LLMs, the traffic qualifies itself with more detailed queries around the service the user is seeking.

Do you have relationships with local businesses and other website owners?

Yes we have a range of affiliations within Hove as well as international websites across sports, media and other industries. We would be happy to make introductions to potential partners where synergies exist.

To enquire further please contact stefan@hypersetgroup.com