Terms & Conditions – Hyperset Group Ltd

Last updated: December 2025

1. Introduction

These Terms & Conditions govern your use of Hyperset Group Ltd’s websites, software tools, reports, and consulting services (“Services”).
By accessing or using our Services, you agree to these Terms.


2. Definitions

  • “Hyperset”, “we”, “us”, “our”: Hyperset Group Ltd
  • “Client”, “you”, “your”: The organisation or individual using our Services
  • “Products”: Tools such as ContentCaddy, HyperStrand, LinkEquity, analytics dashboards
  • “Reports”: The Digital Fan Engagement Index, custom research, data models
  • “Agreement”: These Terms plus any signed SOW, proposal, or MSA

3. Scope of Services

Hyperset provides:

  • Audience analytics and benchmarking
  • SEO and AIO strategy
  • Content optimization tools and algorithms
  • Link equity collaboration programs
  • Research reports and data insights
  • Advisory, consulting, and digital strategy services

Service scope is defined in the applicable Statement of Work (SOW), proposal, or MSA.


4. Intellectual Property

Unless explicitly transferred:

  • All methodologies, tools, algorithms, frameworks, and reports remain the intellectual property of Hyperset Group Ltd.
  • Clients receive a non-exclusive licence to use deliverables internally for business purposes.
  • Redistribution, resale, or publication of Hyperset’s proprietary research without permission is prohibited.

Client-owned IP supplied to us remains the property of the client.


5. Client Responsibilities

Clients agree to:

  • Provide accurate information as needed
  • Ensure lawful use of data supplied
  • Maintain access credentials securely
  • Not misuse, reverse engineer, or replicate our tools or models

Clients are responsible for ensuring their own compliance with search engine and data-usage policies.


6. Fees & Payment

  • Fees are outlined in the relevant proposal or SOW.
  • Invoices are payable within 30 days unless otherwise agreed.
  • Late payments may incur interest under the Late Payment of Commercial Debts Act 1998.
  • Services may be paused for overdue accounts.

7. Confidentiality

Both parties agree to keep confidential all non-public business, technical, or strategic information disclosed during the engagement.

Confidentiality obligations survive termination.


8. Data Protection

Hyperset processes personal and business data in accordance with:

  • UK GDPR
  • Data Protection Act 2018
  • Any applicable Data Processing Agreement (DPA)

Client analytics data remains confidential and will only be used for the purpose of providing services.


9. Limitation of Liability

To the fullest extent permitted by law:

  • Hyperset is not liable for indirect, consequential, or financial losses arising from the use of reports, insights, or tools.
  • Our total liability for any claim is limited to the fees paid for the specific service giving rise to the claim.
  • Insights, search data, and analytics trends are provided on a best-effort basis and should not be considered guarantees of future performance.

10. Professional Advice Disclaimer

While we provide expert strategic and analytical guidance, all decisions made by the client based on our work remain the client’s responsibility.

Hyperset is not liable for commercial outcomes, ranking changes, or decisions made by third-party platforms such as search engines.


11. Termination

Either party may terminate in accordance with the relevant agreement or with 30 days’ notice if no separate contract applies.

Upon termination:

  • Access to tools may be revoked
  • Outstanding fees become payable
  • Confidentiality obligations remain in effect

12. Governing Law

These Terms are governed by the laws of England & Wales.
Any disputes shall be resolved exclusively in the courts of England & Wales.


13. Contact

Hyperset Group Ltd
Address: Palmeira Avenue Mansions, 19 Church Road, Hove, East Sussex, BN3 2FA
Email (Legal): stefan@hypersetgroup.com
Website: hypersetgroup.com