LaMelo Ball:
Global Player Interest (GPI): 86.3
GPI uses a combination of player engagement and digital value metrics to measure an overall marketability score out of 100.
NBA Total Engagement Rank: #9
NBA Search Value Rank: #16
Current Team: Charlotte Hornets
Online Search Data:
Global Search Volume: 1100000
US Search Volume: 673000
% US audience share: 0.61
YouTube Search Volume: 450000
Total Engagement (inc Instagram): 12,250,000
Value & Monetisation
Search Value: $620,000
Avg CPC: 0.4
Team Impact
Search Volume as % of Team Search Volume: 1.56
Search Volume as % of Team Site Traffic: 3.55
Total Engagement vs Salary Ratio: 0.32
Explore More
Charlotte Hornets Digital Index Rankings
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Hyperset specialises in aggregated analysis of global search demand, social engagement and digital value indicators, all of which are used in assessing online traction of players, teams, leagues and competitions.