How Big is the Atlanta Falcon’s Fanbase?

How much support do the Atlanta Falcon’s have around the world?

As of our data from November 2025, the Atlanta Falcon’s are searched 1,742,000 times a month globally. This places them mid-table in our list of the most popular NFL franchises and is comparable with sides such as the New York Giants, LA Chargers and the New York Jets.

More detail is provided in the graph below:

What is the size of the Atlanta Falcon’s fanbase in America?

The Falcon’s gain approximately 1,650,000 searches across America every month, which is around half the size of sides like the Baltimore Ravens and Denver Broncos. This also means 95% of the Falcon’s web traffic comes from the United, which is on the higher side when compared to the rest of the teams in the NFL.

The pie chart below gives more of a breakdown on this:

How persistent is support for the Atlanta Falcons across states in the USA?

The team is searched most as a percentage of all internet searches in Georgia. However, interest drops off significantly compared to the majority of other NFL franchises after this. In the next most popular state, South Carolina, the team are searched at a rate of just 18% compared to the top state Georgia. The third most popular state is Alabama, who recorded 17% for the same statistic.

The state showing the least interest in the Atlanta Falcons is Utah, at just 5% of interest compared to the team’s home state, Georgia.

Please see the map below:

How much international interest do the Atlanta Falcons receive?

The Falcon’s most popular territory by volume of search interest outside of America is Mexico, where the side is searched 38,000 times each month. Next is Canada where they are searched 26,000 times a month.

A full overview is shown in the bar graph below:

As a result,Mexico accounts for 2.2% of the Falcon’s worldwide interest while Canada generates 1.5% of the team’s support worldwide.

Please see the pie chart to get the full details on this:

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