Overall online engagement rank: #9

Across monthly global searches, site traffic, youtube subscribers, reddit members and instagram followers, the Detroit Red Wings gain an total digital engagement score of 2,664,600, placing them #9 in the NHL franchise fan index list. This is 45,500 more digital interactions than the #10 ranked team, the Washington Capitals.

USA search and website rank: #4

The Red Wings are searched approximately 851,000 times a month in the USA and receive c.185,400 vists to their website each month from the USA. This gives them a total US score of 1,036,400 placing them #4 on the Digital Fan Index for US active engagement of NHL teams.

International (non-US) search and website rank: #8

The Detroit Red Wings generate a combined 412,500 non-US visits to their website and non US web searches each month, placing them #8 for international engagement among all NHL sides.

Please mail stefan@hypersetgroup.com to find out more about the hyperset digital network.