How Big is the Green Bay Packer’s Fanbase ?

How many fans do the Green Bay Packers have in the world?

According to our latest November 2025 data, The Green Bay Packers are searched 4.414 million times around the world each month, ranking them high in the list of the most popular NFL franchises in the world alongside giant franchises such as the Dallas Cowboys, Detroit Lions and Pittsburgh Steelers.

The data for the teams search volume across the world is detailed in the graph below:

Bar chart with green bars on dark blue background

What percentage of The Green Bay Packers support comes from the USA?

Approximately 95% of online interest for The Green Bay Packers comes from the United States, making the global fanbase more US centric than the majority of NFL teams in terms of their total fan share with teams such as the LA Raiders scoring 92% for US based interest.

The breakdown of this is shown in the pie chart below:

Pie chart with green, pink and orange slices.

Which states in the USA are The Packers most and least popular?

When assessing the number of searches for The Packers as a share of all searches made in each US state, they are most followed online in Wisconsin (1st), then Minnesota (2nd) and Iowa (3rd).

The states showing the least interest in The Green Bay Packers by share of state population are New Hampshire, New York and Massachusetts.

Please see the map below, accurate of November 2025:

Map of America with states in shades of blue

Where does the support for The Green Bay Packers come from internationally?

The two countries that search the Packers the most each month are Mexico with approximately 63,000 searches, closely followed by Canada with 58,000 searches for the team each month. The United Kingdom shows up in third place, searching for the team online 37,000 times each month

The full breakdown is shown in the graph below:

Bar chart with green bars of different heights

When assessing this on a share basis, this means Mexico generates approximately 1.4% of the Packers traffic worldwide, Canada 1.3% and the UK, 0.8%

The full breakdown is available in the pie chart below:

Pie chart with large slices in multiple colours

If you’d like to get in touch with us to see how we can help with different fan engagement scenarios, please send an email to stefan@hypersetgroup.com