How big is Liverpool FC’s Global Fanbase?

How much support do Liverpool FC have worldwide?

Liverpool FC are searched 23.9 million times a month globally, placing them 3rd in our rankings for the largest Premier League team fanbases. However, this total lags someway behind Manchester United, who achieve nearly three times that amount globally. Liverpool receive approximately 1.8million more searches a month than Arsenal globally and around 10 times more than Nottingham Forest.

More details are available in the graph below:

How many fans do Liverpool have in the UK?

Liverpool are searched around 3.1million times a month in the United Kingdom, which accounts for just 13% of their total traffic across the world.. This is about 15 times the size of the interest in Clubs such as Brentford FC in terms of traffic from the UK.

Please see the pie chart below::

How popular are Liverpool outside the United Kingdom?

Liverpool have much interest from Indonesia where they are searched 1.6 million times every month.They also gain 1.4million searches each month in the USA and just over 1 million in Brazil.

A full overview is shown on the graph below:

This means that 6.7% of online interest in Liverpool FC comes from Indonesia, 5.9% arrives from the USA and 4.0% from Brazil. However, the team enjoys significant support from countries all over the world – particularly Africa which makes their total support vast.

The is detailed in the following pie chart:

If you would like to get in touch about how we can help you plan and deliver content to increase fan engagement, please send an email to stefan@hypersetgroup.com and we’d be glad to see how we can help.