Kyrie Irving:
Global Player Interest (GPI): 90.3
GPI uses a combination of player engagement and digital value metrics to measure an overall marketability score out of 100.
NBA Total Engagement Rank: #4
NBA Search Value Rank: #4
Current Team: Dallas Mavericks
Online Search Data:
Global Search Volume: 800000
US Search Volume: 450500
% US audience share: 0.56
YouTube Search Volume: 2240000
Total Engagement (inc Instagram): 23,040,000
Value & Monetisation
Search Value: $1,520,000
Avg CPC: 0.5
Team Impact
Search Volume as % of Team Search Volume: 0.28
Search Volume as % of Team Site Traffic: 3.28
Total Engagement vs Salary Ratio: 0.63
Explore More
Dallas Mavericks Digital Index Rankings
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Hyperset specialises in aggregated analysis of global search demand, social engagement and digital value indicators, all of which are used in assessing online traction of players, teams, leagues and competitions.