Which F1 team has the most fans?
McLaren currently records the highest measured worldwide F1 team search demand in the September 2026 dataset, using F1-qualified team queries rather than generic manufacturer searches. Hyperset tracks all 11 teams using current and historical demand plus worldwide geographic interest.
September 2026 monthly search demand, with year-on-year change and rank movement versus September 2025.Most Searched F1 Teams Worldwide
Rank Team Current demand YoY change YoY rank Δ #1 McLaren 450.0K +0.0% — #2 Aston Martin 301.0K +123.0% ▲3 #2 Ferrari 301.0K +0.0% — #3 Audi 246.0K +123.6% ▲3 #3 Cadillac 246.0K +22.4% — #3 Mercedes 246.0K +49.1% ▲1 #4 Alpine 110.0K +0.0% ▲2 #4 Williams 110.0K -18.5% ▲1 #5 Haas F1 Team 74.0K +0.0% ▲2 #6 Red Bull Racing 9.9K +22.2% ▲2 #7 Racing Bulls 8.1K +0.0% ▲1
Which F1 teams are moving by market?
Short-window movement compares recent country-level search-interest rankings across the latest 7-day and 30-day windows.
What is changing in F1 interest right now?
Short-window relative search interest compared with last 30 days. This is the live layer of the dataset: current ranking differences rather than a claim that every change occurred after a specific date.
McLaren leads Australia
McLaren ranks #1 for F1 relative search interest in Australia over the last 7 days, compared with #2 over the last 30 days.
Mercedes leads Belgium
Mercedes ranks #1 for F1 relative search interest in Belgium over the last 7 days, compared with #3 over the last 30 days.
Mercedes leads Bulgaria
Mercedes ranks #1 for F1 relative search interest in Bulgaria over the last 7 days, compared with #2 over the last 30 days.
McLaren leads Portugal
McLaren ranks #1 for F1 relative search interest in Portugal over the last 7 days, compared with #2 over the last 30 days.
Mercedes leads Vietnam
Mercedes ranks #1 for F1 relative search interest in Vietnam over the last 7 days, compared with #2 over the last 30 days.
Ferrari leads Mexico
Ferrari ranks #1 for F1 relative search interest in Mexico over the last 7 days, compared with #3 over the last 30 days.
Mercedes leads Pakistan
Mercedes ranks #1 for F1 relative search interest in Pakistan over the last 7 days, compared with #2 over the last 30 days.
Aston Martin leads Spain
Aston Martin ranks #1 for F1 relative search interest in Spain over the last 7 days, compared with #3 over the last 30 days.
Which F1 team leads search interest by country?
The world map compares relative search interest for F1-qualified team queries by country. Zero-score markets should not be treated as meaningful winners.
Which F1 team leads search interest in each country?
The leading Formula 1 team by country over the latest 30-day comparison window, using F1-qualified team queries to reduce manufacturer-brand ambiguity.
View country winners
| Country | Leading team | Runner-up |
|---|---|---|
| Algeria | Alpine | Audi |
| Argentina | Alpine | Ferrari |
| Australia | Mercedes | McLaren |
| Austria | Ferrari | McLaren |
| Azerbaijan | McLaren | Mercedes |
| Bahrain | Mercedes | McLaren |
| Bangladesh | Ferrari | Mercedes |
| Belarus | Ferrari | Red Bull Racing |
| Belgium | McLaren | Ferrari |
| Bosnia & Herzegovina | McLaren | Audi |
| Brazil | Mercedes | McLaren |
| Bulgaria | McLaren | Mercedes |
| Cameroon | McLaren | Mercedes |
| Canada | McLaren | Ferrari |
| Chile | Ferrari | Mercedes |
| Colombia | Mercedes | Ferrari |
| Croatia | McLaren | Ferrari |
| Cyprus | McLaren | Mercedes |
| Czechia | Ferrari | McLaren |
| Denmark | Ferrari | Williams |
| Dominican Republic | Ferrari | McLaren |
| Ecuador | Mercedes | Ferrari |
| El Salvador | McLaren | Ferrari |
| Finland | Mercedes | Ferrari |
| France | McLaren | Mercedes |
| Georgia | Mercedes | Ferrari |
| Germany | Mercedes | Ferrari |
| Ghana | McLaren | Aston Martin |
| Greece | McLaren | Mercedes |
| Guatemala | McLaren | Mercedes |
| Hong Kong | McLaren | Ferrari |
| Hungary | Ferrari | McLaren |
| Iceland | McLaren | Cadillac |
| India | Ferrari | Mercedes |
| Indonesia | Ferrari | McLaren |
| Iran | McLaren | Mercedes |
| Iraq | McLaren | Ferrari |
| Ireland | Mercedes | McLaren |
| Israel | Mercedes | Ferrari |
| Italy | Ferrari | Mercedes |
| Japan | Mercedes | McLaren |
| Jordan | McLaren | Ferrari |
| Kazakhstan | Mercedes | McLaren |
| Kenya | McLaren | Ferrari |
| Laos | McLaren | Cadillac |
| Latvia | Ferrari | McLaren |
| Lebanon | McLaren | Ferrari |
| Lithuania | McLaren | Alpine |
| Malawi | McLaren | Mercedes |
| Malaysia | Mercedes | Ferrari |
| Mexico | Cadillac | Mercedes |
| Moldova | Ferrari | McLaren |
| Morocco | Ferrari | McLaren |
| Netherlands | Ferrari | McLaren |
| New Zealand | McLaren | Ferrari |
| Nigeria | Mercedes | McLaren |
| Norway | Mercedes | Ferrari |
| Oman | Ferrari | McLaren |
| Pakistan | Ferrari | Mercedes |
| Panama | McLaren | Ferrari |
| Peru | Ferrari | Mercedes |
| Philippines | McLaren | Mercedes |
| Poland | Ferrari | McLaren |
| Portugal | Audi | McLaren |
| Qatar | McLaren | Mercedes |
| Romania | Ferrari | McLaren |
| Russia | McLaren | Mercedes |
| Saudi Arabia | McLaren | Mercedes |
| Serbia | Mercedes | Aston Martin |
| Seychelles | McLaren | Audi |
| Singapore | Mercedes | Ferrari |
| Slovakia | Mercedes | Williams |
| Slovenia | McLaren | Mercedes |
| South Africa | Mercedes | Ferrari |
| South Korea | McLaren | Ferrari |
| Spain | McLaren | Ferrari |
| Sri Lanka | Mercedes | Ferrari |
| Sweden | McLaren | Ferrari |
| Switzerland | Audi | Ferrari |
| Taiwan | Mercedes | Williams |
| Thailand | Mercedes | Ferrari |
| Tunisia | Ferrari | Aston Martin |
| Türkiye | Ferrari | Mercedes |
| Uganda | McLaren | Mercedes |
| Ukraine | Mercedes | McLaren |
| United Arab Emirates | Mercedes | Aston Martin |
| United Kingdom | Mercedes | McLaren |
| United States | McLaren | Ferrari |
| Uzbekistan | McLaren | Cadillac |
| Venezuela | McLaren | Alpine |
| Vietnam | Ferrari | Mercedes |
Where is F1 team search interest strongest worldwide?
A combined relative interest index across all 11 Formula 1 teams. The highest-interest country is indexed to 100.
View country-level F1 interest
| Country | Relative F1 interest |
|---|---|
| Gambia | 100.0 |
| Seychelles | 57.1 |
| Malaysia | 38.0 |
| Laos | 33.3 |
| Singapore | 27.6 |
| Cyprus | 26.4 |
| United Kingdom | 23.1 |
| Macao | 20.0 |
| Croatia | 16.5 |
| Malawi | 16.0 |
| Venezuela | 16.0 |
| Bosnia & Herzegovina | 15.8 |
| Australia | 15.1 |
| Italy | 14.5 |
| Hungary | 14.2 |
| Norway | 14.1 |
| Dominican Republic | 13.6 |
| Austria | 13.3 |
| Netherlands | 13.2 |
| Spain | 13.1 |
| Qatar | 13.1 |
| Portugal | 12.9 |
| New Zealand | 12.3 |
| South Africa | 12.3 |
| Argentina | 12.2 |
| Georgia | 12.0 |
| Lebanon | 11.6 |
| Switzerland | 11.5 |
| Poland | 11.4 |
| Thailand | 11.3 |
| Sri Lanka | 11.2 |
| Hong Kong | 11.0 |
| United Arab Emirates | 10.9 |
| El Salvador | 10.7 |
| Czechia | 10.5 |
| Uzbekistan | 10.0 |
| Panama | 9.8 |
| Belgium | 9.7 |
| Uganda | 9.7 |
| Indonesia | 9.5 |
| Iceland | 9.3 |
| Bahrain | 8.9 |
| France | 8.8 |
| Türkiye | 8.8 |
| Germany | 8.7 |
| Uruguay | 8.7 |
| Denmark | 8.4 |
| United States | 8.3 |
| Cameroon | 8.0 |
| Zimbabwe | 8.0 |
| Canada | 7.9 |
| Mexico | 7.9 |
| Ireland | 7.8 |
| Kazakhstan | 7.8 |
| India | 7.7 |
| Ghana | 7.6 |
| Pakistan | 7.6 |
| Vietnam | 7.5 |
| Brazil | 7.3 |
| Slovenia | 7.3 |
| Morocco | 6.7 |
| Latvia | 6.5 |
| Nigeria | 6.2 |
| Philippines | 6.1 |
| Romania | 6.1 |
| Ecuador | 6.0 |
| Myanmar (Burma) | 6.0 |
| Oman | 6.0 |
| Senegal | 6.0 |
| Estonia | 5.9 |
| Kenya | 5.8 |
| Lithuania | 5.8 |
| Azerbaijan | 5.6 |
| Sweden | 5.6 |
| Slovakia | 5.6 |
| Finland | 5.3 |
| Ukraine | 5.3 |
| Serbia | 5.2 |
| Tunisia | 5.2 |
| Bulgaria | 5.1 |
| Greece | 5.1 |
| Moldova | 5.0 |
| Puerto Rico | 5.0 |
| Saudi Arabia | 5.0 |
| Guatemala | 4.9 |
| Iran | 4.6 |
| Colombia | 4.3 |
| Chile | 4.2 |
| Honduras | 4.0 |
| Jamaica | 4.0 |
| Kuwait | 4.0 |
| Peru | 4.0 |
| Bangladesh | 3.9 |
| Israel | 3.9 |
| Taiwan | 3.8 |
| Algeria | 3.7 |
| Belarus | 3.5 |
| Bolivia | 3.0 |
| Costa Rica | 3.0 |
| Nepal | 3.0 |
| Russia | 2.9 |
| Japan | 2.2 |
| Iraq | 2.0 |
| Jordan | 2.0 |
| South Korea | 1.5 |
| Egypt | 1.3 |
Explore the F1 teams
Individual team intelligence pages are the next rollout stage.