Which F1 team has the most fans?
McLaren currently records the highest measured worldwide F1 team search demand in the September 2026 dataset, using F1-qualified team queries rather than generic manufacturer searches. Hyperset tracks all 11 teams using current and historical demand plus worldwide geographic interest.
September 2026 monthly search demand, with year-on-year change and rank movement versus September 2025.Most Searched F1 Teams Worldwide
Rank Team Current demand YoY change YoY rank Δ #1 McLaren 450.0K +0.0% — #2 Aston Martin 301.0K +123.0% ▲3 #2 Ferrari 301.0K +0.0% — #3 Audi 246.0K +123.6% ▲3 #3 Cadillac 246.0K +22.4% — #3 Mercedes 246.0K +49.1% ▲1 #4 Alpine 110.0K +0.0% ▲2 #4 Williams 110.0K -18.5% ▲1 #5 Haas F1 Team 74.0K +0.0% ▲2 #6 Red Bull Racing 9.9K +22.2% ▲2 #7 Racing Bulls 8.1K +0.0% ▲1
Which F1 teams are moving by market?
Short-window movement compares recent country-level search-interest rankings across the latest 7-day and 30-day windows.
What is changing in F1 interest right now?
Short-window relative search interest compared with last 30 days. This is the live layer of the dataset: current ranking differences rather than a claim that every change occurred after a specific date.
Audi leads Hungary
Audi ranks #1 for F1 relative search interest in Hungary over the last 7 days, compared with #4 over the last 30 days.
Cadillac leads Taiwan
Cadillac ranks #1 for F1 relative search interest in Taiwan over the last 7 days, compared with #4 over the last 30 days.
Audi leads Brazil
Audi ranks #1 for F1 relative search interest in Brazil over the last 7 days, compared with #3 over the last 30 days.
Audi leads Austria
Audi ranks #1 for F1 relative search interest in Austria over the last 7 days, compared with #2 over the last 30 days.
McLaren leads Chile
McLaren ranks #1 for F1 relative search interest in Chile over the last 7 days, compared with #2 over the last 30 days.
McLaren leads Czechia
McLaren ranks #1 for F1 relative search interest in Czechia over the last 7 days, compared with #3 over the last 30 days.
Mercedes leads Hong Kong
Mercedes ranks #1 for F1 relative search interest in Hong Kong over the last 7 days, compared with #2 over the last 30 days.
Mercedes leads Japan
Mercedes ranks #1 for F1 relative search interest in Japan over the last 7 days, compared with #2 over the last 30 days.
Which F1 team leads search interest by country?
The world map compares relative search interest for F1-qualified team queries by country. Zero-score markets should not be treated as meaningful winners.
Which F1 team leads search interest in each country?
The leading Formula 1 team by country over the latest 30-day comparison window, using F1-qualified team queries to reduce manufacturer-brand ambiguity.
View country winners
| Country | Leading team | Runner-up |
|---|---|---|
| Algeria | Mercedes | Audi |
| Argentina | Alpine | Ferrari |
| Armenia | McLaren | Ferrari |
| Australia | McLaren | Mercedes |
| Austria | Mercedes | Audi |
| Azerbaijan | Mercedes | McLaren |
| Bahrain | Mercedes | McLaren |
| Bangladesh | Mercedes | Ferrari |
| Belarus | McLaren | Ferrari |
| Belgium | McLaren | Ferrari |
| Bosnia & Herzegovina | Audi | Ferrari |
| Brazil | Mercedes | Ferrari |
| Bulgaria | Ferrari | McLaren |
| Cambodia | Mercedes | McLaren |
| Canada | McLaren | Ferrari |
| Chile | Mercedes | McLaren |
| Colombia | Mercedes | Ferrari |
| Croatia | McLaren | Mercedes |
| Cyprus | Mercedes | Aston Martin |
| Czechia | Ferrari | Mercedes |
| Denmark | Mercedes | McLaren |
| Ecuador | Mercedes | McLaren |
| Egypt | Ferrari | Williams |
| El Salvador | McLaren | Mercedes |
| Estonia | Mercedes | Aston Martin |
| Fiji | McLaren | Ferrari |
| Finland | Ferrari | Williams |
| France | Ferrari | Mercedes |
| Georgia | Mercedes | McLaren |
| Germany | Ferrari | Audi |
| Ghana | Ferrari | McLaren |
| Greece | Ferrari | McLaren |
| Guatemala | Mercedes | McLaren |
| Hong Kong | McLaren | Mercedes |
| Hungary | Mercedes | Ferrari |
| India | Ferrari | Mercedes |
| Indonesia | Mercedes | Ferrari |
| Iran | McLaren | Mercedes |
| Iraq | McLaren | Ferrari |
| Israel | Ferrari | Alpine |
| Italy | Ferrari | Mercedes |
| Japan | McLaren | Mercedes |
| Kazakhstan | McLaren | Mercedes |
| Kenya | Mercedes | Ferrari |
| Kuwait | McLaren | Mercedes |
| Luxembourg | McLaren | Audi |
| Malaysia | Mercedes | Ferrari |
| Malta | Ferrari | McLaren |
| Mexico | Cadillac | Mercedes |
| Moldova | McLaren | Mercedes |
| Montenegro | McLaren | Ferrari |
| Morocco | Audi | Ferrari |
| Nepal | McLaren | Aston Martin |
| Netherlands | Mercedes | Ferrari |
| New Zealand | Mercedes | McLaren |
| Nigeria | Aston Martin | Ferrari |
| Norway | Ferrari | McLaren |
| Pakistan | Mercedes | Ferrari |
| Peru | Ferrari | McLaren |
| Philippines | Ferrari | Mercedes |
| Poland | Ferrari | McLaren |
| Portugal | Ferrari | Audi |
| Qatar | Ferrari | Audi |
| Romania | Mercedes | McLaren |
| Russia | Mercedes | Ferrari |
| Rwanda | McLaren | Ferrari |
| Saudi Arabia | Mercedes | Ferrari |
| Serbia | Ferrari | Mercedes |
| Singapore | Mercedes | Ferrari |
| Slovakia | Ferrari | McLaren |
| Slovenia | Mercedes | McLaren |
| South Africa | Mercedes | Ferrari |
| South Korea | Mercedes | Ferrari |
| Spain | McLaren | Ferrari |
| Sri Lanka | Mercedes | Ferrari |
| Sweden | Ferrari | Mercedes |
| Switzerland | Audi | McLaren |
| Taiwan | Mercedes | Ferrari |
| Thailand | Mercedes | McLaren |
| Türkiye | Ferrari | Mercedes |
| Uganda | McLaren | Mercedes |
| Ukraine | Ferrari | Mercedes |
| United Arab Emirates | Ferrari | Mercedes |
| United Kingdom | Mercedes | McLaren |
| United States | Mercedes | Ferrari |
| Uruguay | Ferrari | McLaren |
| Uzbekistan | McLaren | Ferrari |
| Venezuela | McLaren | Ferrari |
| Vietnam | Mercedes | Ferrari |
| Yemen | Mercedes | McLaren |
Where is F1 team search interest strongest worldwide?
A combined relative interest index across all 11 Formula 1 teams. The highest-interest country is indexed to 100.
View country-level F1 interest
| Country | Relative F1 interest |
|---|---|
| Gambia | 100.0 |
| Fiji | 21.9 |
| Bahrain | 17.4 |
| Armenia | 15.3 |
| Singapore | 12.4 |
| Malaysia | 12.1 |
| Montenegro | 10.6 |
| Yemen | 9.0 |
| Qatar | 8.9 |
| United Kingdom | 8.7 |
| Austria | 8.3 |
| Hungary | 7.0 |
| Malta | 7.0 |
| Bosnia & Herzegovina | 6.9 |
| Switzerland | 6.9 |
| Portugal | 6.7 |
| Australia | 6.3 |
| Cyprus | 6.1 |
| South Africa | 6.1 |
| Argentina | 6.0 |
| Brunei | 6.0 |
| Italy | 6.0 |
| Norway | 6.0 |
| New Zealand | 6.0 |
| Slovakia | 6.0 |
| Mexico | 5.9 |
| Brazil | 5.7 |
| Georgia | 5.7 |
| Luxembourg | 5.7 |
| Belgium | 5.6 |
| Sri Lanka | 5.4 |
| Germany | 5.3 |
| Hong Kong | 5.3 |
| El Salvador | 5.3 |
| Thailand | 5.3 |
| Indonesia | 5.1 |
| Cambodia | 5.1 |
| Kuwait | 5.1 |
| Netherlands | 5.1 |
| Canada | 5.0 |
| Czechia | 5.0 |
| Panama | 5.0 |
| Uruguay | 5.0 |
| Serbia | 4.9 |
| France | 4.6 |
| Ireland | 4.6 |
| United States | 4.6 |
| Estonia | 4.4 |
| Croatia | 4.4 |
| Rwanda | 4.4 |
| Türkiye | 4.4 |
| Philippines | 4.1 |
| Poland | 4.1 |
| Greece | 4.0 |
| North Macedonia | 4.0 |
| Paraguay | 4.0 |
| India | 3.9 |
| Vietnam | 3.9 |
| United Arab Emirates | 3.7 |
| Spain | 3.7 |
| Kenya | 3.7 |
| Honduras | 3.7 |
| Venezuela | 3.6 |
| Denmark | 3.4 |
| Bulgaria | 3.3 |
| Uzbekistan | 3.3 |
| Albania | 3.0 |
| Guatemala | 3.0 |
| Lebanon | 3.0 |
| Myanmar (Burma) | 3.0 |
| Uganda | 3.0 |
| Zimbabwe | 3.0 |
| Iran | 2.9 |
| Azerbaijan | 2.7 |
| Ghana | 2.7 |
| Kazakhstan | 2.7 |
| Colombia | 2.4 |
| Finland | 2.4 |
| Chile | 2.3 |
| Latvia | 2.3 |
| Nepal | 2.3 |
| Dominican Republic | 2.1 |
| Sweden | 2.1 |
| Angola | 2.0 |
| Bolivia | 2.0 |
| Puerto Rico | 2.0 |
| Ukraine | 1.9 |
| Morocco | 1.6 |
| Romania | 1.6 |
| Iraq | 1.1 |
| Japan | 1.1 |
| Peru | 1.1 |
| Pakistan | 1.1 |
| Bangladesh | 1.0 |
| Jordan | 1.0 |
| Slovenia | 1.0 |
| Belarus | 0.9 |
| Algeria | 0.9 |
| Israel | 0.9 |
| Nigeria | 0.9 |
| Russia | 0.9 |
| Saudi Arabia | 0.9 |
| Taiwan | 0.9 |
| Ecuador | 0.7 |
| Egypt | 0.7 |
| South Korea | 0.6 |
| Lithuania | 0.6 |
| Moldova | 0.0 |
| Tunisia | 0.0 |
Explore the F1 teams
Individual team intelligence pages are the next rollout stage.