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Which Bundesliga Team Has the Most Fans?

Hyperset Bundesliga Audience Intelligence

Which Bundesliga team has the most fans?

FC Bayern Munich currently records the highest measured worldwide Bundesliga club search demand in the September 2026 dataset, at approximately 7.48 million monthly searches. Hyperset tracks all 18 clubs using current and historical demand plus worldwide geographic interest.

Updated 29 September 2026Live interest last 7 daysMonthly search data September 2026
FC Bayern MunichHighest current worldwide search demand
7.48MMonthly worldwide searches
182026/27 Bundesliga clubs tracked
GlobalCountry-level geography layer
Current worldwide demand

Most Searched Bundesliga Clubs Worldwide

September 2026 monthly search demand, with year-on-year change and rank movement versus September 2025.

FC Bayern MunichMost searched team
7.5MMonthly searches
+22.2%Year-on-year change
RankTeamCurrent demandYoY changeYoY rank Δ
#1FC Bayern Munich7.5M+22.2%—
#2Borussia Dortmund4.1M+0.0%▲1
#3Eintracht Frankfurt2.7M-45.2%▼1
#3VfB Stuttgart2.7M+22.3%▲2
#4RB Leipzig1.8M+0.0%▲2
#5Bayer Leverkusen1.5M-45.3%▼1
#5Werder Bremen1.5M-18.0%▲1
#6SC Freiburg1.2M+48.2%▲2
#7FC Schalke 041.0M+21.5%▲1
#81. FC Union Berlin823.0K+0.0%—
#8Hamburger SV823.0K-17.7%▼1
#91. FSV Mainz 05450.0K+49.5%▲2
#9FC Augsburg450.0K+0.0%—
#9SV Elversberg450.0K+49.5%▲2
#10Borussia Monchengladbach301.0K-18.2%—
#10SC Paderborn 07301.0K+173.6%▲3
#111. FC Koln165.0K+0.0%▲1
#12TSG Hoffenheim135.0K+22.7%▲1

Method: current monthly search-demand estimate compared with the same month one year earlier. Rank change uses tie-aware league ranking in each period; ▲ means a team moved up the ranking and ▼ means it moved down. Missing or non-comparable values are shown as —. Updated 11 November 2026.

Live movement

Which Bundesliga clubs are moving by market?

Short-window movement compares recent country-level relative search-interest rankings across the latest 7-day and 30-day windows.

Live movement

What is changing in BUNDESLIGA interest right now?

Short-window relative search interest compared with last 30 days. This is the live layer of the dataset: current ranking differences rather than a claim that every change occurred after a specific date.

Top signal · short window leader

FC Augsburg leads Croatia

FC Augsburg ranks #1 for BUNDESLIGA relative search interest in Croatia over the last 7 days, compared with #8 over the last 30 days.

▲ 7ranking places · last 7 days
short window leader

RB Leipzig leads Lithuania

RB Leipzig ranks #1 for BUNDESLIGA relative search interest in Lithuania over the last 7 days, compared with #3 over the last 30 days.

short window leader

FC Schalke 04 leads Costa Rica

FC Schalke 04 ranks #1 for BUNDESLIGA relative search interest in Costa Rica over the last 7 days, compared with #3 over the last 30 days.

short window leader

FC Bayern Munich leads Denmark

FC Bayern Munich ranks #1 for BUNDESLIGA relative search interest in Denmark over the last 7 days, compared with #2 over the last 30 days.

short window leader

RB Leipzig leads Netherlands

RB Leipzig ranks #1 for BUNDESLIGA relative search interest in Netherlands over the last 7 days, compared with #2 over the last 30 days.

short window leader

FC Bayern Munich leads Greece

FC Bayern Munich ranks #1 for BUNDESLIGA relative search interest in Greece over the last 7 days, compared with #2 over the last 30 days.

rank acceleration

FC Augsburg jumps 9 places in Malawi

FC Augsburg is #2 over the last 7 days, versus #11 over the last 30 days.

rank acceleration

Borussia Monchengladbach jumps 8 places in Thailand

Borussia Monchengladbach is #3 over the last 7 days, versus #11 over the last 30 days.

Source: search-interest data. Relative search interest is a comparative signal, not monthly search volume or a fan count. Updated 2026-10-17 10:01:44.

Global geography

Which Bundesliga club leads search interest by country?

The world map compares relative search interest for club-specific queries by country. It is a comparative interest signal rather than absolute search volume.

Bundesliga geography

Which Bundesliga club leads search interest in each country?

The leading 2026/27 Bundesliga club by country over the latest 30-day comparison window.

View country winners
CountryLeading clubRunner-up
AlbaniaFC Bayern MunichHamburger SV
AlgeriaFC Bayern MunichBorussia Dortmund
AngolaBorussia DortmundRB Leipzig
ArgentinaFC Bayern MunichBorussia Dortmund
AustraliaFC Bayern MunichBorussia Dortmund
AustriaTSG HoffenheimBorussia Dortmund
AzerbaijanFC Bayern MunichBorussia Dortmund
BahrainFC Bayern MunichTSG Hoffenheim
BangladeshFC Bayern MunichBorussia Dortmund
BelarusFC Bayern MunichHamburger SV
BelgiumFC Bayern MunichTSG Hoffenheim
BeninTSG HoffenheimFC Bayern Munich
BoliviaFC Bayern Munich1. FC Union Berlin
Bosnia & HerzegovinaBorussia DortmundBorussia Monchengladbach
BotswanaFC Bayern MunichRB Leipzig
BrazilBorussia DortmundFC Bayern Munich
BulgariaFC Bayern MunichVfB Stuttgart
CambodiaFC Bayern MunichBorussia Dortmund
CameroonFC Bayern MunichFC Augsburg
CanadaFC Bayern MunichBorussia Dortmund
ChileFC Bayern MunichBorussia Dortmund
ColombiaFC Bayern MunichBorussia Dortmund
Congo – BrazzavilleFC Bayern MunichRB Leipzig
Costa RicaBorussia DortmundFC Bayern Munich
Croatia1. FC Union BerlinBorussia Dortmund
CuraçaoFC Bayern MunichBorussia Dortmund
CyprusFC Bayern MunichEintracht Frankfurt
CzechiaFC Bayern MunichTSG Hoffenheim
Côte d’IvoireFC Bayern Munich1. FC Union Berlin
DenmarkTSG HoffenheimFC Bayern Munich
Dominican RepublicFC Bayern MunichWerder Bremen
EcuadorFC Bayern MunichBorussia Dortmund
EgyptFC Bayern MunichBorussia Dortmund
El SalvadorFC Bayern Munich1. FC Union Berlin
EritreaFC Bayern MunichBayer Leverkusen
EstoniaFC Bayern MunichBorussia Dortmund
EswatiniFC Bayern MunichBorussia Dortmund
EthiopiaFC Bayern MunichTSG Hoffenheim
FinlandFC Bayern MunichBorussia Dortmund
FranceFC Bayern Munich1. FC Union Berlin
GabonFC Bayern MunichRB Leipzig
GeorgiaFC Bayern Munich1. FC Union Berlin
GermanyWerder BremenEintracht Frankfurt
GhanaFC Bayern MunichBorussia Dortmund
GreeceTSG HoffenheimFC Bayern Munich
GuatemalaFC Bayern MunichBorussia Dortmund
HondurasBorussia DortmundFC Bayern Munich
Hong KongFC Bayern MunichRB Leipzig
HungaryFC Bayern MunichWerder Bremen
IcelandFC Bayern MunichRB Leipzig
IndiaFC Bayern MunichBorussia Dortmund
IndonesiaFC Bayern MunichBorussia Dortmund
IranFC Bayern Munich1. FC Union Berlin
IraqFC Bayern MunichEintracht Frankfurt
IrelandFC Bayern MunichRB Leipzig
IsraelFC Bayern MunichRB Leipzig
ItalyBorussia DortmundFC Bayern Munich
JamaicaFC Bayern MunichBorussia Dortmund
JapanFC Bayern MunichBorussia Dortmund
JordanFC Bayern MunichBorussia Dortmund
KazakhstanFC Bayern MunichBorussia Dortmund
KenyaFC Bayern Munich1. FC Union Berlin
KuwaitFC Bayern MunichBorussia Dortmund
Laos1. FC Union BerlinFC Bayern Munich
LatviaFC Bayern MunichBorussia Dortmund
LebanonFC Bayern MunichVfB Stuttgart
LibyaFC Bayern MunichBorussia Dortmund
LithuaniaFC Bayern MunichBorussia Dortmund
MadagascarFC Bayern MunichTSG Hoffenheim
MalawiFC Bayern MunichBorussia Dortmund
MalaysiaFC Bayern MunichBorussia Dortmund
MaltaFC Bayern MunichBorussia Dortmund
MauritiusFC Bayern MunichTSG Hoffenheim
MexicoFC Bayern MunichBorussia Dortmund
MoldovaBorussia DortmundWerder Bremen
MontenegroFC Bayern MunichBayer Leverkusen
MoroccoFC Bayern MunichVfB Stuttgart
MozambiqueWerder BremenBorussia Dortmund
Myanmar (Burma)FC Bayern MunichRB Leipzig
NamibiaFC Bayern MunichBorussia Dortmund
NepalFC Bayern Munich1. FC Union Berlin
NetherlandsFC Bayern MunichRB Leipzig
New ZealandFC Bayern MunichRB Leipzig
NicaraguaFC Bayern MunichBorussia Dortmund
NigeriaFC Bayern MunichBorussia Dortmund
North MacedoniaFC Bayern MunichBorussia Dortmund
NorwayFC Bayern MunichRB Leipzig
OmanFC Bayern MunichBorussia Dortmund
PakistanFC Bayern MunichBorussia Dortmund
PanamaFC Bayern Munich1. FC Union Berlin
ParaguayBorussia DortmundRB Leipzig
PeruFC Bayern MunichBorussia Dortmund
PhilippinesFC Bayern MunichSC Freiburg
PolandBorussia DortmundBayer Leverkusen
PortugalFC Bayern MunichBorussia Dortmund
QatarFC Bayern MunichBorussia Dortmund
RomaniaFC Bayern Munich1. FC Union Berlin
RussiaFC Bayern MunichBayer Leverkusen
RwandaFC Bayern MunichRB Leipzig
Saudi ArabiaFC Bayern MunichVfB Stuttgart
SenegalBayer Leverkusen1. FC Union Berlin
SerbiaFC Bayern MunichWerder Bremen
SingaporeFC Bayern MunichBorussia Dortmund
SlovakiaRB LeipzigVfB Stuttgart
SloveniaFC Bayern MunichRB Leipzig
SomaliaFC Bayern MunichBorussia Dortmund
South AfricaFC Bayern MunichBorussia Dortmund
South KoreaFC Bayern MunichBayer Leverkusen
SpainFC Bayern MunichBorussia Dortmund
Sri LankaFC Bayern MunichBorussia Dortmund
St. Vincent & GrenadinesFC Bayern MunichRB Leipzig
SwedenFC Bayern MunichTSG Hoffenheim
SwitzerlandVfB StuttgartSC Freiburg
SyriaFC Bayern MunichWerder Bremen
TaiwanFC Bayern MunichFC Augsburg
TanzaniaFC Bayern MunichRB Leipzig
ThailandFC Bayern MunichBayer Leverkusen
TogoFC Bayern MunichSC Freiburg
Trinidad & TobagoFC Bayern MunichBorussia Dortmund
TunisiaFC Bayern MunichBorussia Dortmund
TürkiyeTSG HoffenheimFC Bayern Munich
UgandaFC Bayern MunichBorussia Dortmund
Ukraine1. FC Union BerlinFC Bayern Munich
United Arab EmiratesFC Bayern MunichBorussia Dortmund
United KingdomFC Bayern MunichBorussia Dortmund
United StatesFC Bayern MunichBorussia Dortmund
UruguayBorussia DortmundFC Bayern Munich
UzbekistanFC Bayern MunichBorussia Dortmund
VenezuelaFC Bayern MunichBorussia Dortmund
VietnamFC Bayern MunichBorussia Dortmund
ZambiaFC Bayern MunichVfB Stuttgart
ZimbabweFC Bayern MunichWerder Bremen

Source: search-interest data. Clubs are compared in anchored batches using Bayern Munich as the common reference. Relative search interest is not a fan count or monthly search volume.

Bundesliga geography

Where is Bundesliga club search interest strongest worldwide?

A combined relative interest index across all 18 current Bundesliga clubs. The highest-interest country is indexed to 100.

View country-level Bundesliga interest
CountryRelative Bundesliga interest
Eritrea100.0
Botswana83.2
St. Vincent & Grenadines35.3
Malawi32.3
Lesotho21.8
Germany16.5
Eswatini15.5
Congo – Brazzaville14.5
Uganda14.5
Kenya14.3
South Africa10.1
Zambia9.8
Malta9.7
Rwanda9.6
Curaçao9.3
Namibia9.3
Benin8.7
Gabon8.5
Angola8.3
Albania8.2
Ghana7.3
Zimbabwe6.7
Nigeria6.6
Peru6.5
Tanzania6.2
Montenegro6.0
Cameroon5.8
Laos5.7
Mozambique5.3
Türkiye5.2
Jamaica5.1
Austria4.9
Georgia4.9
North Macedonia4.8
El Salvador4.8
Guatemala4.7
Qatar4.6
Senegal4.3
Somalia4.3
Yemen4.3
Croatia4.2
Ecuador3.9
Norway3.8
Panama3.7
Venezuela3.7
United Kingdom3.6
Côte d’Ivoire3.4
Cyprus3.3
Algeria3.3
Cambodia3.3
Uruguay3.3
Azerbaijan3.1
Bosnia & Herzegovina3.1
Colombia3.1
Switzerland3.0
Luxembourg3.0
Ethiopia2.9
Ireland2.8
Madagascar2.8
Netherlands2.8
Nepal2.8
Portugal2.8
Vietnam2.8
Serbia2.7
Costa Rica2.6
Israel2.6
Iceland2.5
Morocco2.5
Tunisia2.5
Trinidad & Tobago2.5
Bolivia2.4
Lebanon2.4
Moldova2.4
Bulgaria2.3
Greece2.3
Bahrain2.1
Mexico2.0
Togo2.0
Argentina1.8
Australia1.8
Belgium1.8
Chile1.8
Spain1.8
France1.8
Mauritius1.8
Nicaragua1.8
Paraguay1.8
Poland1.7
Brazil1.6
Estonia1.6
Iraq1.6
Italy1.6
New Zealand1.6
Sweden1.6
United Arab Emirates1.5
Bangladesh1.5
Egypt1.5
Kyrgyzstan1.5
Libya1.5
Oman1.5
Singapore1.5
Slovenia1.5
Honduras1.4
Canada1.3
Finland1.3
Hong Kong1.3
Hungary1.3
Indonesia1.3
Myanmar (Burma)1.2
Denmark1.1
Romania1.1
Armenia1.0
Czechia1.0
Lithuania1.0
Malaysia1.0
Pakistan1.0
United States1.0
Uzbekistan1.0
Syria1.0
Dominican Republic0.8
India0.8
Jordan0.8
Kuwait0.8
Sri Lanka0.8
Latvia0.8
Palestine0.8
Thailand0.8
Iran0.6
Saudi Arabia0.5
Slovakia0.5
Belarus0.3
Philippines0.3
Russia0.3
Taiwan0.3
Ukraine0.3
Japan0.0
South Korea0.0
Kazakhstan0.0

Source: search-interest data. This is a relative measure, not absolute search volume or a fan count.

Share of search demand

How concentrated is Bundesliga worldwide search demand?

Each slice shows a club’s share of the combined September 2026 worldwide monthly club-name search demand.

Bundesliga Worldwide Search Demand Share

Each slice shows a team’s share of the combined branded BUNDESLIGA team-name search demand in the selected market.

Bayern 26.7% Dortmund 14.6% Frankfurt 9.8% Stuttgart 9.8% Leipzig 6.5% Leverkusen 5.4% Werder Bremen 5.4% Freiburg 4.4% Schalke 3.6% Union Berlin 2.9% Hamburg 2.9% Mainz 1.6% Augsburg 1.6% Elversberg 1.6% Gladbach 1.1% Paderborn 1.1% Koln 0.6% Hoffenheim 0.5%
View full team search-demand share table
TeamMonthly search demandShare
FC Bayern Munich7,480,00026.7%
Borussia Dortmund4,090,00014.6%
Eintracht Frankfurt2,740,0009.8%
VfB Stuttgart2,740,0009.8%
RB Leipzig1,830,0006.5%
Bayer Leverkusen1,500,0005.4%
Werder Bremen1,500,0005.4%
SC Freiburg1,220,0004.4%
FC Schalke 041,000,0003.6%
1. FC Union Berlin823,0002.9%
Hamburger SV823,0002.9%
1. FSV Mainz 05450,0001.6%
FC Augsburg450,0001.6%
SV Elversberg450,0001.6%
Borussia Monchengladbach301,0001.1%
SC Paderborn 07301,0001.1%
1. FC Koln165,0000.6%
TSG Hoffenheim135,0000.5%

Method: Current monthly worldwide search-demand estimates for full team names. Shares are calculated across teams with measured values in the selected period and are comparative demand signals, not fan counts.

2026/27 clubs

Explore the Bundesliga clubs

Individual club intelligence pages are included in the prepared batch rollout.

1. FC Köln1. FC Union Berlin1. FSV Mainz 05Bayer LeverkusenBorussia DortmundBorussia MönchengladbachEintracht FrankfurtFC AugsburgFC Bayern MunichFC Schalke 04Hamburger SVRB LeipzigSC FreiburgSC Paderborn 07SV ElversbergTSG HoffenheimVfB StuttgartWerder Bremen
Methodology

How the Bundesliga audience-demand data is measured

Current monthly search-demand figures use club-specific search terms and are comparative demand estimates, not fan counts. Year-on-year change compares the same month one year earlier. Rank movement uses tie-aware league ranking in each period. Geographic movement compares relative search-interest rankings across the latest 7-day and 30-day windows.
Last Updated: September 30, 2026 at 8:58 am