Hendon Hooker: NFL Digital Ranking
Player Marketing Value (PMV): 52.9
PMV uses a combination of player engagement and digital value metrics to measure an overall marketability score out of 100.
NFL Total Engagement Rank: #69
NFL Search Value Rank: #43
Current Team: Tennessee Titans
Online Search Data:
Global Search Volume: 42400
US Search Volume: 40500
% US audience share: 0.96
YouTube Search Volume: 9900
Total Engagement (inc Instagram): 196,300
Value & Monetisation
Search Value: $0
Avg CPC: 0
Team Impact
Search Volume as % of Team Search Volume: 0.06
Search Volume as % of Team Site Traffic: 0.07
Explore More
Tennessee Titans Digital Index Rankings
Related Players
Methodology Note
Hyperset specialises in aggregated analysis of global search demand, social engagement and digital value indicators, all of which are used in assessing online traction of players, teams, leagues and competitions.
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