How Big is the Cincinnati Bengal’s Fanbase?

How popular are the Cincinnati Bengals across the world?

The Bengals are searched approximately 944,000 times across the world each month, placing them in the lower half of our list of the most popular NFL franchises. This volume is comparable to the Jacksonville Jaguars and the Arizona Cardinals – it is roughly half the size of the LA Rams.

More detail is provided in the following graph:

How much support do the Bengals get in the USA?

The Cincinnati Bengals are searched approximately 800,000 times in the USA every month, which is similar to the Carolina Panthers based on our latest data. However, only 85% of worldwide traffic for the Bengals comes from the USA, which is one of the lowest shares for any NFL team in terms of US vs international support.

The pie chart below breaks this into more detail:

How persistent is the support for the Bengals across the states in America?

The Cincinnati Bengals are searched most in Ohio based on the share the team receives of total web searches in the state. They are next most popular in Kentucky, where they are searched at a rate of 68% in comparison. The state that is next most interested in the Bengals is West Virginia, which drops down to having a 22% interest in the team compared to Ohio,

The Bengals are least popular in the state of Oregon, which is typical for many NFL sides. They are searched there at a rate of 4% when compared to the top state of Ohio.

Please see the map below:

How much support do the Cincinnati Bengals get outside of the US?

The Bengals are searched 52,000 times a month in Mexico, making it the most popular country for their support outside of America. Canada is next, searching for the team 48,000 each month with Germany recording 16,000 searches.

Please see the graph below for more detail:

As a result, Mexico accounts for 6% of the Bengals total web searches across the world – this is one of the highest shares of Mexican support for a team in the NFL. Canada accounts for 5.1% of the team’s global traffic.

The pie chart below provides more detail on this:

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