How big is AFC Bournemouth’s Global Fanbase?

How much support do AFC Bournemouth have around the world?

Bournemouth FC record around 423,000 searches every month globally, placing them in the bottom 5 in our index for the largest Premier League team fanbases. This is roughly a tenth of the size of Aston Villa and around 60% of the size of Brentford FC’s search volume.

Please see the graph below for reference:

How much support do Bournemouth have in the UK?

As of our latest data in November 2025, AFC Bournemouth recorded 160,000 searches each month in the UK. This means approximately 38% of their total search traffic comes from the UK – the biggest EPL clubs like Arsenal FC record half this amount of UK traffic share as a percentage of their overall fan share around the world. The team however are searched roughly 20,000 times more a month in the UK than Fulham FC.

Please see the pie chart below for further details:

How many fans do the Cherries have outside the UK?

Outside of the UK, Bournemouth FC are searched most in Indonesia and are requested online 51,900 times a month in the country. Next is Brazil with 41,900 searches and third is Nigeria with 25,000.

The graph below gives a full overview of this:

This equates to % of AFC Bournemouth total online interest coming from Indonesia, % from Brazil and % from Nigeria.

Full details are described in the following pie chart:

If you would like to get in touch about how we can help you plan and deliver content to increase fan engagement, please send an email to stefan@hypersetgroup.com and we’d be glad to see how we can help.