Colin Castleton:
Global Player Interest (GPI): 39.1
GPI uses a combination of player engagement and digital value metrics to measure an overall marketability score out of 100.
NBA Total Engagement Rank: #454
NBA Search Value Rank: #93
Current Team: Orlando Magic
Online Search Data:
Global Search Volume: 9900
US Search Volume: 5400
% US audience share: 0.55
YouTube Search Volume: 2900
Total Engagement (inc Instagram): 38,800
Value & Monetisation
Search Value: $0
Avg CPC: 0
Team Impact
Search Volume as % of Team Search Volume: 0.01
Search Volume as % of Team Site Traffic: 0.04
Total Engagement vs Salary Ratio: 0.02
Explore More
Orlando Magic Digital Index Rankings
Related Players
Daniss Jenkins Noah Clowney Kam JonesMethodology Note
Hyperset specialises in aggregated analysis of global search demand, social engagement and digital value indicators, all of which are used in assessing online traction of players, teams, leagues and competitions.