Josh Allen: NFL Digital Ranking

Player Marketing Value (PMV): 94.3

PMV uses a combination of player engagement and digital value metrics to measure an overall marketability score out of 100.

NFL Total Engagement Rank: #6

NFL Search Value Rank: #6

Current Team: Buffalo Bills

Online Search Data:

Global Search Volume: 1300000

US Search Volume: 1000000

% US audience share: 0.77

YouTube Search Volume: 1000000

Total Engagement (inc Instagram): 4,400,000

Value & Monetisation

Search Value: $690,000

Avg CPC: 0.3

Team Impact

Search Volume as % of Team Search Volume: 0.28

Search Volume as % of Team Site Traffic: 0.54

Explore More

Buffalo Bills Digital Index Rankings

NFL Digital Index

Related Players

Kyle Allen

Methodology Note

Hyperset specialises in aggregated analysis of global search demand, social engagement and digital value indicators, all of which are used in assessing online traction of players, teams, leagues and competitions.