How big is Wolverhampton Wanderers’ Global Fanbase?

How much support do Wolverhampton Wanderers’ have around the world?

Wolves record an average of 1,170,000 searches every month around the world, putting them in the bottom half of our index for the largest Premier League team fanbases. This is approximately 350,000 more searches each month than Sunderland AFC and Burnley FC each month. This volume is also roughly 600,000 searches less than West Ham and 3.6 million less than Leeds United.

Please see the bar chart below:

How much support do Wolves have in the UK?

As of our latest data in November 2025, Wolves are searched 315,000 times each month in the UK, which accounts for 27% of their global traffic. This UK share is comparable to Brentford FC and Aston Villa.

Please see the pie chart below for further details:

How many fans do Wolves have outside the UK?

Outside of the UK, Wolves are searched most in Brazil who search for the team 110,000 times a month on average. Close behind is India, with approximately 106,500 searches coming from the country each month.

The graph below gives a full overview of this:

This means that 12.9% of international (non-UK) traffic comes from Brazil and 12.5% arrives from India.

Full details are outlined in the following pie chart:

If you would like to get in touch about how we can help you plan and deliver content to increase fan engagement, please send an email to stefan@hypersetgroup.com and we’d be glad to see how we can help.