Overall online engagement rank: #4

Across monthly global searches, site traffic, youtube subscribers, reddit members and instagram followers, the Pittsburgh Penguins gain an total digital engagement score of 3,989,500, placing them #4 in the NHL franchise fan index list. This is 737,600 more digital interactions than the #5 ranked team, the Vancouver Canucks.

USA search and website rank: #9

The Penguins are searched approximately 530,000 times a month in the USA and receive c.213,700 vists to their website each month from the USA. This gives them a total US score of 743,700 placing them #9 on the Digital Fan Index for US active engagement of NHL teams.

International (non-US) search and website rank: #12

The Pittsburgh Penguins generate a combined 245,500 non-US visits to their website and non US web searches each month, placing them #12 for international engagement among all NHL sides.

Please mail stefan@hypersetgroup.com to find out more about the hyperset digital network.