Payton Pritchard:
Global Player Interest (GPI): 71.2
GPI uses a combination of player engagement and digital value metrics to measure an overall marketability score out of 100.
NBA Total Engagement Rank: #103
NBA Search Value Rank: #61
Current Team: Boston Celtics
Online Search Data:
Global Search Volume: 226000
US Search Volume: 165000
% US audience share: 0.73
YouTube Search Volume: 22200
Total Engagement (inc Instagram): 772,300
Value & Monetisation
Search Value: $49,640
Avg CPC: 0.2
Team Impact
Search Volume as % of Team Search Volume: 0.03
Search Volume as % of Team Site Traffic: 0.40
Total Engagement vs Salary Ratio: 0.11
Explore More
Boston Celtics Digital Index Rankings
Related Players
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Hyperset specialises in aggregated analysis of global search demand, social engagement and digital value indicators, all of which are used in assessing online traction of players, teams, leagues and competitions.