Which NFL Quarterbacks Are Most Popular and Valuable Online?
Based on our latest PMV (Player Marketing Value) data from May 2026, Patrick Mahomes ranks #1 (99.6 PMV), with Jalen Hurts #2 (97 PMV) and Joe Burrow #3 (95.2 PMV).
The full Top 50 PMVs for NFL quarterbacks are listed below:
| 1. Patrick Mahomes – 99.6 PMV |
| 2. Jalen Hurts – 97 PMV |
| 3. Joe Burrow – 95.2 PMV |
| 4. Josh Allen – 94.3 PMV |
| 5. Shedeur Sanders – 92.9 PMV |
| 6. Lamar Jackson – 91.9 PMV |
| 7. Baker Mayfield – 90.8 PMV |
| 8. Brock Purdy – 90.7 PMV |
| 9. Justin Fields – 90.2 PMV |
| 10. Kirk Cousins – 90.1 PMV |
| 11. Justin Herbert – 90.1 PMV |
| 12. Dak Prescott – 89.1 PMV |
| 13. Mac Jones – 89 PMV |
| 14. Jared Goff – 88.7 PMV |
| 15. Jayden Daniels – 88.1 PMV |
| 16. Tua Tagovailoa – 87.6 PMV |
| 17. Joe Flacco – 87.1 PMV |
| 18. Kenny Pickett – 87 PMV |
| 19. Caleb Williams – 86.6 PMV |
| 20. Kyler Murray – 86.4 PMV |
| 21. Jordan Love – 85.7 PMV |
| 22. Josh Johnson – 85.3 PMV |
| 23. Matthew Stafford – 85.2 PMV |
| 24. Trey Lance – 84.8 PMV |
| 25. Fernando Mendoza – 84.3 PMV |
| 25. Daniel Jones – 84.3 PMV |
| 27. Gardner Minshew II – 84.1 PMV |
| 27. Carson Wentz – 84.1 PMV |
| 29. Stetson Bennett IV – 83.8 PMV |
| 30. Geno Smith – 83.7 PMV |
| 31. Deshaun Watson – 83.4 PMV |
| 32. Zach Wilson – 83 PMV |
| 33. Trevor Lawrence – 82.6 PMV |
| 34. C.J. Stroud – 82.1 PMV |
| 35. Sam Darnold – 82.1 PMV |
| 36. Tyson Bagent – 81.7 PMV |
| 37. Marcus Mariota – 81 PMV |
| 38. Desmond Ridder – 80.9 PMV |
| 39. Bryce Young – 80.2 PMV |
| 40 Jacoby Brissett – 79 PMV |
| 41. Mason Rudolph – 75.8 PMV |
| 42. Adrian Martinez – 71.2 PMV |
| 43. Jameis Winston – 62.8 PMV |
| 44. Jaxson Dart – 62.6 PMV |
| 45. Drake Maye – 61.7 PMV |
| 46. Bo Nix – 61 PMV |
| 47. Kyle Allen – 59.8 PMV |
| 48. J.J. McCarthy – 58.8 PMV |
| 49. Teddy Bridgewater – 58.6 PMV |
| 50. Cam Ward – 58.4 PMV |
This is also available in a more visual graph format here:
Please see our linkedIn post for more details:
Stats about the 50 most marketable NFL quarterbacks
Four NFL quarterbacks are searched over 1,000,000 times a month globally as of May 2026.
The average online share of engagement from the USA for an NFL quarterback player is 88% – c.15% more than the average NBA player.
Only 1 NFL quarterback is searched more than the total website traffic by his team – Shedeur Sanders of the Cleveland Browns.
What dictates NFL Player Marketability (PMV Score)?
PMV is caluclated by 2 main themes:
Volume of online interest for the player
The value of that interest (CPC)
The Top 10 Most Searched NFL Quarterbacks In 2026
Below is a list of the top 10 ranked NFL quarterbacks by average monthly search demand across the world:
| 1. Shedeur Sanders: 2,000,000 |
| 2. Jalen Hurts: 1,400,000 |
| 3. Patrick Mahomes: 1,300,000 |
| 4. Josh Allen: 1,300,000 |
| 5. Lamar Jackson: 977,400 |
| 6. Joe Burrow: 824,200 |
| 7. Jayden Daniels: 607,500 |
| 8. Jaxson Dart: 590,500 |
| 9. Sam Darnold: 515,800 |
| 10. Dak Prescott: 514,400 |
The Top 10 NFL Quarterbacks By Online Value ($), 2026
| 1. Jalen Hurts: $1,885,000 |
| 2. Patrick Mahomes: $1,593,000 |
| 3. Mac Jones: $829,010 |
| 4. Justin Herbert: $759,900 |
| 5. Joe Flacco: $738,000 |
| 6. Josh Allen : $738,000 |
| 7. Kenny Pickett: $655,080 |
| 8. Jared Goff: $654,280 |
| 9. Kirk Cousins: $621,480 |
| 10. Baker Mayfield: $456,365 |
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